Using Color to Affect Mood
Colors are scientifically proven to elicit an emotional response and can even be used as a stress management tool. Certain colors have been associated with psychological and even physiological responses by influencing mood, feelings, emotions and even increasing blood pressure. Color psychology is being used a tool by many interior designers to intentionally create a space and mood with certain tones, particularly in mental health and healthcare facilities.
Culture and personality can frame colors differently and often alters the norms of color psychology. There are many variables and color psychology is not an exact science, but studies and research have shown that (in general) colors have a significant effect on mood.
Red has the most powerful influence on emotion, both positively and negatively. If can elicit feelings of aggression, anger, defiance and raise heart rate and blood pressure. However, red can also be used as a tool, especially in sport settings. The color red can have an adrenaline effect on athletes, encouraging them to push harder.
Blue is one of the most calming and soothing colors, it can lower heart rate, blood pressure and anxiety. It is a cool, clear color that communicates serenity, calm, tranquility and relaxation. It can also be viewed as too cold, unemotional and sad. For the most part, blue is a safe, go to color, when trying to create a peaceful and welcoming space.
The optimistic qualities of yellow are widely known and recognized. Yellow promotes cheery feelings of happiness, energy, productivity, hope, clarity and confidence. The brightness of yellow can lift our spirits and stimulate emotional strength. However, certain tones of yellow have a danger of creating anxiety.
Orange is the color of warmth, comfort, security and fun. It is a color that is difficult to take seriously and can evoke a sense of immaturity. If used correctly it focuses our minds on warmth, happiness and passion. Orange is a color that is easily used incorrectly and therefore can be written off. The benefits, if used correctly, are worth giving orange a chance!
Violet is associated with wisdom, spiritual awareness, luxury, vision and inner peace. Violet has a capacity to promote inner connection and is used frequently in meditation settings. It is often associated with royalty and quality however if overdone can have the opposite effect correlating with cheapness.
Green also has very positive effect on mood. It is associated more with balance, harmony, rest, peace and restoration. At the middle of the color spectrum, green incorporates and balances both sides of the color spectrum. At a primitive level we are instinctively drawn to green as it indicates the presence of water and abundance. It can be viewed as too bland, however green (like blue) is a dependable choice for promoting positive emotions.
Colors have the ability to transform a space, give it unique personality and create a intentional feeling to a space. Painter1 has the color experience to help you create the space of your dreams. Call us today to discuss interior home painting today!